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OUR STORY

THE BRAND

Established In 2019, Poverty’s Paradise On The Surface Is A Clothing Brand Based Out Of Milwaukee, Wisconsin Inspired By 1970's Band 24 Karat Black. Poverty’s Paradise Beneath The Surface Is More Than That Though, It’s A Foundation To A Dream Built Brick By Brick From The Ground Up. Created From Poverty Literally And Paradise Was The Result. Poverty’s Paradise Isn’t A Place Or A Thing, It’s A Mindset “The Everyday Hustle, Some Call It The Everyday Struggle."  Poverty’s Paradise, An Oxymoron That Captures The Concept Of The Phrase “Love Yours”. In Poverty There Isn’t Much, Resources Are Scarce But The Beauty In It Is The Level Of Creativity It Produces. Marshawn Lynch Once Said “Problems And Obstacles Only Test Your Character.” And Poverty’s Paradise Is The Shining Example. With Less Money, Less Resources, And Less Opportunities Creativity And Ambition Is All You have, And If You Embrace It, It’ll Carry You Wherever You Want To Go From Poverty To Paradise.

Ambition
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